contracts

A farmer must sign an affidavit promising to implement nonlethal predator control on their farms in order to become a Cheetah Country farmer. The Criteria and Affidavit are strict and legally binding. Only true conservation minded people can become Cheetah Country farmers.

certification

The Conservancies Association of Namibia (CANAM) has been licensed by the Cheetah Conservation Fund (CCF) to be the certifying agency of Cheetah Country Beef. Athorough step by-step process must be followed in order to certify a Cheetah Country farmer.

monitoring

Cheetah Country farmers are closely monitored by CANAM. If a farmer is found not following the criteria he/she signed to become a Cheetah Country farmer they will be removed from the eco-label.

premium

Cheetah Country farmers are the only ones financially benefiting from Cheetah Country Beef. All proceeds over the amount paid to the farmer go to overhead costs such as packaging, monitoring, advertising and more. Although not benefiting financially, many people, organizations and animals are benefiting in ways such as branding, awareness, setting standards and, most of all, saving the lives of the cheetahs.

FAN meat

The Farm Assured Namibian (FAN) Meat logo is a guarantee that Namibian beef is as pure and wholesome as nature has intended. FAN Meat is produced according to strict guidelines laid down in a single scheme assuring the traceability of meat from the farm to the consumer.